Gupshup is a nostalgic journey back to the 1070's Bombay era Parsi home, reimagined in New York City. Nestled in Gramercy Park, Gupshup exudes a captivating ambiance, adorns with intricate design elements such as charming light fixtures, jewel toned textiles, vibrant artwork, and a captivating display 'Dabba'/tiffin wall. The design is a blend of talent from 'This is it Designs' in Delhi and the creative prowess of Keith+Lead. Since its inception in 2018, our role has been integral to the brand, sourcing unique elements like enchanting bicycles, eye-catching mirrors, distressed wood sideboards, furniture and other decor from India. This role also involved orchestrating outdoor space, infusing special events with bespoke interior decorations, and rebranding Gupshup's collaterals. The restaurant's retro charm allows for a diverse and eclectic narrative that resonates deeply with its patrons.